The Human Insights Missing From Big Data

Why do so many companies make bad decisions, even with access to unprecedented amounts of data? With stories from Nokia to Netflix to the oracles of ancient Greece, Tricia Wang demystifies big data and identifies its pitfalls, suggesting that we focus instead on "thick data" -- precious, unquantifiable insights from actual people -- to make the right business decisions and thrive in the unknown.

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Located inside the Putman Family YWCA on Ottawa Street in Hamilton, the MakerSpace is an inclusive, hands-on hub empowering women and gender-diverse people through creativity and tech exploration.
Whether you’re a seasoned innovator or just starting out, our team is here to guide you every step of the way
With cutting-edge tools, expert mentors, and a welcoming community, our space encourages people of all ages to imagine, create, and collaborate — with equity and access at the core.
Here, ideas become prototypes and dreams take shape.
Explore, experiment, and bring your imagination to life — because at the MakerSpace, curiosity has no limits.

The Human Insights Missing From Big Data

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The Human Insights Missing From Big Data

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